Pure Fruit - Insp by Xerjoff Erba Pura
50ML Extrait De Parfum
£44.95
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Pure Fruit - Insp by Xerjoff Erba Pura
£44.95
✔ Free UK delivery on every order
✔ Hand-blended to order in the UK, dispatched same or next working day
✔ Vegan & cruelty-free · 8–10+ hour Extrait de Parfum
- Inspired by Xerjoff — Erba Pura
- Extrait De Parfum, available in 12ml oil roller, 15ml, 30ml and 50ml, plus a 3x15ml set
- 8-10+ hours wear time
- Vegan and cruelty-free
- Hand-blended in the UK
How Pure Fruit compares to Xerjoff Erba Pura
The same scent direction, our own UK-made composition, a fraction of the price. Here is the honest picture.
The designer original
Xerjoff Erba Pura
£205 for 100ml
roughly £2.05 per ml · about £102.50 for the same 50ml
Ours · D&E Fragrances
Pure Fruit Extrait de Parfum
£44.95 for 50ml
£0.90 per ml · from £14.99 in smaller sizes
2.3× less per mlNotes you will recognise
Juicy fruitswhite musk and warm amber
Being upfront about the comparison
Pure Fruit is our own original composition inspired by Xerjoff Erba Pura — it is not a clone or a replica, and no inspired-by fragrance is. What you get is the same unisex scent direction and note structure, blended by hand in the UK as a long-lasting Extrait de Parfum.
Worn side by side you would recognise the family resemblance straight away, and you would also notice differences in the opening and in how it settles on your skin. We think that is a fair trade at this price, but we would rather you know exactly what you are buying.
Read our full Xerjoff Erba Pura vs Pure Fruit review →